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Privacy Policy

1. About This Policy

Pilates with Ella respects your privacy and is committed to handling your personal information responsibly. This Privacy Policy explains what information I collect, how I use and store it, and the choices you have regarding your information when you visit my website, make a booking or participate in my services.

In this policy, “I”, “me” and “my” refer to Ella Businsky, trading as Pilates with Ella.

2. Information Collected

Depending on the services you use, I may collect the following information:

  • Personal information: your name, date of birth, email address, phone number and other contact details.

  • Booking and payment information: details of your bookings, purchases, payment status and transaction records. Payments are processed through third-party payment providers.

  • Health and movement information: information you choose to provide about injuries, medical conditions, physical limitations, pregnancy, exercise history, goals and relevant recommendations from healthcare professionals.

  • Personalised program information: your movement preferences, available equipment, progress, feedback and information needed to develop and update your program.

  • Website information: technical information about how you use my website, which may include cookies, device information and website activity, depending on your browser settings and the tools used on the website.

I aim to collect only information that is reasonably necessary to provide my services, manage bookings and operate my business.

3. How Your Information Is Collected

I may collect information when you:

  • Complete a booking or registration form on my website.

  • Purchase a class or personalised Pilates program.

  • Complete an intake questionnaire or participate in an initial consultation.

  • Contact me by email, phone, social media or another communication method.

  • Provide feedback or information about your progress.

  • Browse my website.

You can choose what information to share beyond what is needed to provide a particular service. However, if you do not provide information essential to assessing your needs or delivering a service safely, I may be unable to provide that service.

4. How Your Information Is Used

I use your information to:

  • Manage bookings, payments, cancellations and customer enquiries.

  • Communicate with you about your bookings and services.

  • Understand your goals and develop personalised Pilates programs.

  • Consider relevant injuries, limitations and healthcare recommendations when planning exercise.

  • Monitor progress and make appropriate adjustments to your program.

  • Maintain business, accounting and transaction records.

  • Improve my website, services and customer experience.

  • Meet applicable legal, insurance and business obligations.

  • Send promotional communications where permitted by law and where appropriate consent has been obtained.

5. Health and Sensitive Information

Some information you provide, including information about injuries, medical conditions or pregnancy, may be considered sensitive information under Australian privacy law.

I will handle this information carefully and use it only for appropriate purposes connected with your participation, the development of your personalised program, relevant communications and any applicable legal obligations.

Where required, I will obtain your consent before collecting sensitive information. You should only provide health information that is relevant to your participation and program.

If you provide recommendations or reports from a healthcare professional, I will use them for the purpose of understanding relevant exercise guidance and limitations. I will not contact your healthcare professional or share your information with them without your permission, unless otherwise authorised or required by law.

6. When Information May Be Shared

I do not sell your personal information.

I may share relevant information with third-party service providers where reasonably necessary to operate my business, including:

  • Wix: website hosting, booking forms, website functionality and related services.

  • Payment providers: to process transactions, refunds and payment-related enquiries.

  • Business and professional service providers: such as accounting, legal or insurance professionals where necessary.

  • Authorities or other parties: where disclosure is required or authorised by law.

I aim to limit the information shared to what is reasonably necessary for the relevant purpose.

Some service providers may store or process information outside Australia. Where applicable privacy laws require it, I will take reasonable steps to address overseas disclosures and protect your information.

7. Storage and Security

I take reasonable steps to protect the personal information I hold from misuse, interference, loss, unauthorised access, modification or disclosure.

Information may be stored electronically through my website, booking systems, business software and other service providers, as well as in business records where necessary.

Access to personal information is limited to what is reasonably required for business purposes. However, no online service or electronic storage system can be guaranteed to be completely secure.

I will retain information for as long as reasonably necessary for the purposes for which it was collected, including applicable legal, accounting and insurance requirements. When information is no longer needed, I will take reasonable steps to securely destroy or de-identify it, unless it must be retained by law.

8. Accessing and Correcting Your Information

You may contact me to request access to personal information I hold about you or to ask for incorrect information to be corrected.

I will respond to requests in accordance with applicable privacy laws. In some circumstances, legal exceptions may apply.

9. Cookies and Website Analytics

My website may use cookies or similar technologies to support website functionality, understand website usage and improve the user experience. Third-party tools integrated into the website may also collect technical information.

You can manage cookies through your browser settings. Disabling certain cookies may affect some website features.

Where required, I will provide appropriate information or obtain consent for the use of cookies and similar technologies.

10. Privacy Concerns or Complaints

If you have a question, concern or complaint about how your personal information has been handled, please contact me using the details below.

I will review your concern and take reasonable steps to respond and address it.

If your complaint relates to an alleged breach of privacy law and cannot be resolved directly, you may be able to contact the relevant privacy regulator.

11. Contact

For privacy enquiries, access or correction requests, or complaints, please contact:

Ella Businsky — Pilates with Ella

Email: pilateswella@gmail.com

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